SLTY ™
Holdings & governance layer for the Salty ecosystem
Selected
SLTY
Parent layer. Sets standards, allocates attention, and keeps the ecosystem coherent.
Explore the ecosystem
The layer above the work
SLTY exists to keep the Salty ecosystem coherent. We set standards, allocate attention, and protect compounding systems across brands. Each subsidiary operates independently but inherits shared infrastructure and quality bars.
Operating Principles
The rules that prevent chaos
Compounding over novelty
Prefer systems that pay rent forever over features that spike for a week.
Quality is a policy
A high bar is enforced upstream so downstream work stays calm.
Autonomy is earned
Subsidiaries operate independently but inherit shared standards.
Attention is scarce
Budget attention like capital. Kill distractions quickly.
Portfolio
Independent brands, shared systems
SaltyLogic
Build systems that compound. IT automation, infrastructure, and reusable ops.
→SaltySesh
Premium photography studio. Lifestyle, family, branding—delivered with process.
→Ghinea
Experiments, systems-as-art, and technical R&D across the ecosystem.
→Lawrence
Build notes, lessons learned, and long horizon thinking behind the portfolio.
→For Operators
The build notes behind the brands
If you want the thinking, not the marketing: the operator log holds decisions, systems, and postmortems. Minimal updates. High signal.
Open operator log →